Spotify raises prices for 200 milion ad-free subscribers
Spotify is raising prices for its 200 million ad-free subscribers. Spotify is doing that for the first time in a decade, the platform has recently announced.
According to BBC, "in the US, the cost will increase from $9.99 to $10.99 (£8.57) for those with an individual plan."
"In the US, the Premium Duo plan will increase from $12.99 to $14.99, the Family plan will increase from $15.99 to $16.99, and the Student plan will increase from $4.99 to $5.99."
"Similar price hikes also apply to the UK, Canada, Australia and 49 other territories." Interestingly, some countries (for example, Poland) were forgotten in the process.
Spotify's pay rise is not a surprise: Netflix, Peacock, Netflix Max, and Paramount+. All of these platforms have also recently raised their subscription prices, as the costs have grown in 2023. Everything is growing up and it feels like the prices change won't only end on Spotify's case.
The company stated that users "will be given a one-month grace period before the new price becomes effective, unless they cancel before the grace period ends."
Main source: BBC
