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  • Monday, 23 December 2024
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Alphabet Shares Surge Amid Reports of Apple's Interest in Google's Gemini AI

 

Alphabet's Stock Jumps Over 4%

Alphabet, the parent company of Google, experienced a significant surge in its stock price, rising more than 4% on Monday. The increase followed reports indicating that tech giant Apple is in discussions with Google to license its Gemini AI for potential integration into future iPhones.



Potential Integration of Google's Generative AI Tools

According to a report from Bloomberg, Apple is actively exploring the possibility of licensing Google's suite of generative artificial intelligence tools, known as Gemini, for inclusion in upcoming iPhone models. Gemini encompasses various AI functionalities, ranging from chatbots to coding assistants.



Talks for Integration into iPhone Software

Sources familiar with the matter revealed that Apple and Alphabet-owned Google are engaged in active negotiations regarding the integration of Gemini AI into the iPhone's software. Discussions are centered around leveraging Gemini to power new features expected to be introduced in the iPhone later this year.



Investment in Artificial Intelligence

During Apple's annual shareholder meeting in February, CEO Tim Cook emphasized the company's significant investment in artificial intelligence. Cook hinted at groundbreaking developments in generative AI, expressing anticipation for unveiling new advancements later in the year.



Exploring Alternatives Beyond Gemini

In addition to discussions with Google, Apple has reportedly considered collaborating with OpenAI and utilizing its AI model. While talks with both parties are ongoing, details regarding the terms, branding, and implementation of the AI agreement remain to be finalized.



Market Response and Verification of Reports

Following the Bloomberg report, Alphabet's stock experienced a notable uptick, signaling investor optimism surrounding potential collaboration with Apple. However, CNBC could not independently verify the details of the report. Apple declined to comment on the matter, while Alphabet has yet to respond to inquiries from CNBC.



Anticipation for iOS 18 Announcement

Industry analysts anticipate that Apple may unveil its plans for integrating generative AI into future iPhone models during its Worldwide Developers Conference. With the launch of iOS 18 expected, stakeholders eagerly await insights into Apple's AI strategy and the potential impact on its flagship devices.




Exploring New Frontiers in AI Integration

As Apple explores partnerships with industry leaders like Alphabet and OpenAI, the tech giant positions itself to leverage cutting-edge AI technologies in its product ecosystem. The potential integration of Gemini AI into future iPhones represents a significant step forward in enhancing user experience and driving innovation in the mobile technology landscape.

Alphabet Shares Surge as Apple Eyes Google's Gemini AI for Future iPhones

 

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