UK Watchdog Targets Apple and Google Over Their Power In Mobile Markets

Apple and Google are in the crosshairs of the UK’s competition regulator, which is considering giving both tech giants "Strategic Market Status", which would force them to loosen their grip on mobile operating systems, app stores, and browsers. The Competition and Markets Authority (CMA) says this duopoly gives the companies too much control over how apps are reviewed, ranked, and distributed, raising concerns about barriers to innovation and choice.
The CMA’s proposed changes include letting developers steer users toward cheaper payment options outside the app stores, making app review processes more transparent, and possibly allowing sideloading or alternative app stores, particularly for Apple. These changes aim to make it easier for UK consumers to switch between platforms and for developers to compete fairly. Developers have also raised concerns about high commission fees, inconsistent review practices, and access to sensitive commercial data.
Unsurprisingly, both companies have pushed back against the proposals. Apple warned the proposals could “undermine the privacy and security protections that our users have come to expect,” while Google called the decision “disappointing and unwarranted.” Both firms argue their platforms already support innovation and consumer choice, but the CMA isn’t convinced. A final decision is due by October 22nd, after the companies have had their say.