"Don’t Go in That House": Snoop Dogg to Lead Eli Roth’s "Ultimate" Haunted House Horror
"Don’t Go in That House": Snoop Dogg to Lead Eli Roth’s "Ultimate" Haunted House Horror
The "D-O-Double-G" is officially entering the house of horrors. Eli Roth, the visceral mastermind behind Hostel and Thanksgiving, confirmed this weekend that hip-hop legend Snoop Dogg will not only produce but also star in his upcoming horror feature, the provocatively titled "Don’t Go in That House, B*tch!"
The announcement, which dropped Friday via Variety, marks a significant expansion of a project that began as a "fake" grindhouse trailer last summer. What was once a viral gag is now being fast-tracked into a feature-length production slated to begin filming this June.
The "Greek Chorus" of Horror
The film’s concept is as meta as it is bold. Roth describes the project as a love letter to the frustration felt by every horror fan who has ever shouted at a screen.
“It’s basically everything that we yell at the screen during horror movies,” Roth told Variety during an event at Bvlgari’s Beverly Hills flagship. “People keep going in the house. People don't listen. 'What are you doing, b*tch? Don’t go in that house!' We turned that instinct into characters, like a Greek chorus.”
Roth envisions a "full-on insane" cinematic cocktail that blends the DNA of:
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The Slasher Grit: Friday the 13th
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Italian Gothic: House by the Cemetery
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The Surreal: The 1977 Japanese cult classic Hausu
Death Row Films Takes Flight
For Snoop Dogg, this isn't just a role—it’s a major move for his burgeoning Death Row Films banner. While the rapper has horror experience (most notably in 2001’s cult favorite Bones), he is taking a 360-degree approach to this collaboration. In addition to starring, Snoop is producing the film and is set to compose the entire original score.
“He’s been wanting to do Death Row Films for a long time,” Roth noted. “He sent me some score for [my other upcoming film] Ice Cream Man—not hip-hop, but actual orchestral score. I was like, ‘Oh my god, this is incredible.’”
Production Pulse
With the script finalized over the 2025 holiday season, the production is currently in the budgeting phase. Roth is reportedly applying for California tax credits with the specific goal of filming in Los Angeles to utilize local L.A. crews and talent.
While Snoop is the first confirmed cast member, the buzz surrounding the project is already "high." The film joins a busy 2026 slate for Roth, who is also finishing "Ice Cream Man" (starring Ari Millen), which features a theme song and segment scores also provided by Snoop.
Between his 2024 Olympic stardom and this new venture into the macabre, Snoop Dogg is proving that in 2026, he is as much a mogul of the screen as he is the mic. As Roth warned: "Just don't say we didn't warn you—don't go in that house."
