Dark Mode
More forecasts: Johannesburg 14 days weather
  • Saturday, 21 February 2026
How TikTok is using data to convince gaming brands to spend on the platform

How TikTok is using data to convince gaming brands to spend on the platform

On Monday, TikTok published a new research report, developed in partnership with Newzoo, breaking down TikTok’s influence as a marketing and discovery platform for brands in the gaming space.

Comment / Reply From